GTACA is seeking a designer with a significant connection to Georgetown to create a basic style guide for use in wayfinding designs that encourage exploration of our neighborhood. Our goal is to make arts & culture offerings and spaces more visible, accessible, and easier to find for visitors, residents, and people with a connection to Georgetown, its built environment, and history.
The designer will help us achieve a set of standards that define GTACA’s wayfinding branding and express an authentic look and feel for the signage, billboards, and other wayfinding solutions. This project is funded through a grant from the Seattle Office of Arts & Culture.
Deliverables will include, but are not limited to:
A style guide document for use in forthcoming physical signage, wayfinding, branding, and associated digital content. The guide will address the following:
- Typography, including font styles, sizes, and spacing
- Logos, secondary logos, and icons
- Color palettes, visual language
- Integration between print and digital media
Designs utilizing the completed style guide, including but not limited to:
- Billboards, mural designs
- Maps
- Signage
- Icons, banners, other components of written or digital communications
Timeline:
- Aug 7, 2023 – Open RFQ
- Aug 16, 2023 – Review period begins
- Aug 21–Sept 1, 2023 – Estimated project start
- Oct 1, 2023–Oct 12, 2023 – Community review of Deliverable No. 1 (Style guide)
- Nov 25, 2023 – Deliverable No. 2 (Designs) deadline
To apply:
Send your current resume, portfolio, and hourly rate to info@gtaca.org. If your document is too large for an email, feel free to upload to Google Drive, Drop Box, or another file sharing solution and provide us with a link.